Innovation Asset Blog

6 Ways to Motivate Employees to Innovate

Innovation is critical for organizations to continue to build and sustain competitive advantage over the long term. Many of the world’s most innovative companies have unlocked the secret to continuous innovation: their employees. However, motivating employees to take part in innovation can sometimes be a challenge. This article will cover six tactics your organization can implement to motivate employees to innovate:

Peter Ackerman

Peter Ackerman

Founder & CEO, Innovation Asset Group, Inc.

Intellectual Property Metrics You Should Be Tracking

Effective intellectual property management hinges on the ability to collect, analyze, and use data to make informed decisions. We’ve already discussed how data is the key to successful intellectual property management; in this article we’ll outline which metrics your organization should be tracking throughout the intellectual property process.

Peter Ackerman

Peter Ackerman

Founder & CEO, Innovation Asset Group, Inc.

6 Consequences of Mismanaging Intellectual Property

An organization’s intellectual property portfolio is an important asset that can be used strategically to drive value through revenue generating and cost saving opportunities. Conversely, when intellectual property is not managed effectively, those opportunities are lost and resources are wasted. This post will cover five key consequences of mismanaging intellectual property and how to avoid them.

Peter Ackerman

Peter Ackerman

Founder & CEO, Innovation Asset Group, Inc.

The New R&D: How to Navigate the Changing Innovation Landscape

Today’s organizations have undergone a shift from traditional research and development (R&D) methods to modern, collaborative innovation systems. Organizations that can take advantage of this changing landscape are well-poised to drive higher value for customers and long-term success. This post will look at the disadvantages of traditional R&D structures, the shift to new innovation models, and how to begin taking advantage of these models in your organization.

Peter Ackerman

Peter Ackerman

Founder & CEO, Innovation Asset Group, Inc.

Why Data is the Key to Successful Intellectual Property Management

Data is the key to making powerful decisions for any business. Intellectual property (IP) management solutions can provide your team with the data they need to manage IP assets successfully from ideation to commercialization. Here’s how data intersects with intellectual property management to drive success:

Peter Ackerman

Peter Ackerman

Founder & CEO, Innovation Asset Group, Inc.

Building and Sustaining Brand Image with Intellectual Property

Your organization’s brand is a valuable, strategic asset which defines the identity of your company and its offerings. Brand image serves as a guideline for how your customers and prospects will view and interact with your organization. While many organizations understand the importance of brand image, not all understand how to build and sustain it by smartly using intellectual property assets. Here are some of the ways to use intellectual property assets to build brand image and benefits the organization:

9 Challenges Hindering Innovation in Your Organization

Innovation is fast becoming one of the most important factors for an organization’s success and growth. As such, cultivating innovation in your company should be a critical organizational initiative. Despite that, many organizations face internal challenges which hinder the progress of innovation. Here are nine of these common challenges and how to solve them:

4 Ways an IP Management Solution Gives Your Organization More Control

An intellectual property management solution can provide your organization with many benefits, one of the strongest of these benefits is control. An IP management tool gives your organization powerful visibility into the performance of intellectual property assets and the operations surrounding them. With this insight, your organization is empowered with a higher degree of control strategically and operationally. Here are four areas your organization will have more control over after implementing IP management software.

How Intellectual Property Challenges Change as Your Company Scales

Intellectual property is a strategic asset for an organization, which when leveraged effectively, can provide lasting advantage. At each stage in your organization’s journey, intellectual property challenges evolve and your intellectual property management strategy will also need to evolve. From securing your first intellectual property rights as a start-up, to perpetuating innovation in a mature organization, and everything in between, here’s a look at how intellectual property challenges change as your company scales.

Driving Innovation at Your Organization with Tools & Technology

In order to boost innovation in your organization, leadership must enable employees with the right tools and technology.  Though many may envision innovation tools as sticky notes and markers on whiteboards, there are many tools beyond the basics which can help drive innovation past the brainstorming stage. Here are some of the core types of tools and technology which can drive innovation at your organization:

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